The Hotel Torre del Mar is one of the historic hotels in Playa d’en Bossa (Ibiza). In 2012 its Direction department make the decision to do a total renovation of the hotel to suit the times, both rejuvenating and modernizing its facilities and its visual image and brand identity.
Initially we proposed a radical overhaul of its logo and identity, but finally they opted for a more gradual evolution tinkering from the previous version. Also a new website was designed with a neat and tidy structure that gave greater importance to the images.
Logotype restyling and web responsive design
design & graphic development: