Image Campaign for employment platform Xing. The main idea was to convey the amount contacts and career opportunities that are missing out if you are not registered in Xing (one of the most widespread professional platforms and with most users as Linkedin).
Through the artistic appeal of bodypainting, a very visual campaign was created to attract new users. Here we report the design sketches developed initially for the previous contest which served to win the account and to do the subsequent Xing campaign.
Daniel Calabuig, Dani Vergés, Jordi Luque and Raúl Gª Uclés
- view infoVisual Concept:
In the professional world, most opportunities are hiding in our contacts. So it is good to have many, but even better is to visualize the opportunities each hide. That's what makes it Xing.
- Final Campaing:
Conducted by Jordi Luque & Dani Verges.