Privilege

Global Brand Restyling

Renewal proposal of the visual identity for the popular nightclub Privilege Ibiza. The typographic style kept the old logo, but with a slight restyling that made it more uniform and gave it a more modern look & feel. In addition, an image campaign was developed as a new communication line for club parties and events.

Privilege is one of the most storied clubs of Ibiza. But it’s more than just a club, it’s a unique factory with unrepeatable experiences that shape their identity. Everything that happens in it is what shapes its identity, and that is precisely what we wanted to communicate in this proposal of new brand image.

more info
date:
February 2011

project:
Global brand restyling proposal

client contact:
Alejandro Caínzos

design & development:
Sr.Qu.